Pfizer – Get Real…


Co-wrote advert for Pfizer’s “Get Real, Get a Prescription” nationwide campaign, while working at Langland.

Rx Club Gold Award winner.

Credits

Writers: Mihai Badic, Andrew Spurgeon

Creative Director: Andrew Spurgeon

Art Director: Bryce Groves

Creative Agency: Langland

Media Agency: Universal McCann

Production Company: Outsider

VFX: The Mill

Director: Henry Littlechild

Press clipping from print edition of Campaign magazine

The Guardian article about the campaign’s post-launch controversy

The Times article about Langland founder Joanna Chin, story leads with this campaign